Prudential Financial, the Fortune 500 financial services and insurance company, has appointed Nicholle Manners as its Vice President of Communications Intelligence. Jaimie Cohen led the search for this role based in Newark, New Jersey.
As the VP of Communications Intelligence, Nicholle will lead a new approach to the use of analytics and intelligence to quantify and deepen communications impact, improve decision support, and drive strategic planning and growth. As the leader of her team, Nicholle will devise a robust measurement, insights and reporting program for the Communications function, and oversee a team of seven analysts, data scientists, and communications strategists, as she advises the senior leadership team.
Prudential is a multinational financial services leader with operations in the United States, Asia, Europe, and Latin America. Leveraging its heritage of life insurance and asset management expertise, Prudential is focused on helping individual and institutional customers grow and protect their wealth. The company’s well-known Rock symbol is an icon of strength, stability, expertise and innovation that has stood the test of time. Prudential’s businesses offer a variety of products and services, including life insurance, annuities, retirement-related services, mutual funds, asset management, and real estate services.