Jessica Bayer joined Patino Associates as an Executive Director in 2018 after spending more than a decade recruiting outstanding communications leaders for a number of the world’s largest and most respected public relations agencies. Jessica has built her reputation in the communications industry as a trusted advisor who understands the evolving nature of agencies and their value to clients, by developing and maintaining strong relationships with industry leaders.
Before joining Patino Associates, Jessica served as the Director, U.S. Talent Acquisition with WPP’s top ten public relations agency, Burson-Marsteller. In this role, Jessica led senior level recruitment across the agency’s Corporate and Financial, Technology, Healthcare, Consumer, Brand Marketing, and Digital practices. Jessica worked closely with Burson-Marsteller’s C-suite and practice leadership to identify gaps in the agency’s capability offering, develop leadership profiles to build and/or lead capabilities, and ultimately recruit to fill the gaps in talent.
Prior to Burson-Marsteller, Jessica spent seven years as a senior recruiter at Publicis, leading U.S. Talent Acquisition for MSLGROUP, Kekst, Qorvis, and Rokkan. Jessica successfully partnered with internal stakeholders to ensure recruitment strategies were in alignment with the overall business strategy, developed strategic plans to recruit the industry’s best talent, and enhanced client teams.
Jessica started her career at Corporate Executive Board (CEB) in sales, but quickly found her passion for recruitment and transferred to the talent acquisition team. She graduated from Louisiana State University with a bachelor’s degree in Public Relations and a minor in Business Administration.