Jaimie Cohen is a marketing and communications expert that has spent the last 15 years building movements for B2B and B2C brands through digital innovation. She believes that complex business solutions are best built through smart, creative, and collaborative client partnership. With marketing and communications experience both in house and in the agency world, Jaimie has worked across a number of industries, including healthcare, technology, finance, education, nonprofit, retail, and consumer goods.
Before joining Patino Associates, Jaimie worked in social impact in the tech space, connecting her clients’ organizational mission to their external brand. Additionally, she worked at Finn Partners and Blue State, where she was a leader for the integrated communications and marketing teams. Her portfolio includes creating a patient marketing strategy for Medtronic, developing a narrative for Trintech, building the Patagonia Action Works platform, developing messaging for the Fair Trade brand, and marketing Google’s commitment to sustainability.
Jaimie has a master’s degree in urban planning from the University of Michigan, and began her career as an environmental consultant, working on energy equity issues across the Southeast.
When not fully immersed in her work, Jaimie can be found writing or spending time exploring Northern California with her husband.